I capture the essence of brands through images, videos, and digital strategies.
I’m Nicole Lubelli, specialized in digital marketing and visual content creation. My mission is to help companies and brands tell their stories through images and videos that inspire, engage, and leave a lasting impression.
With a strong passion for design, photography, and video storytelling, I transform ideas into visual content that amplifies the value of every project. My approach focuses on maximizing impact and fostering a genuine emotional connection with audiences.
Through creativity, strategy, and meticulous attention to detail, I support brands in their growth journey by crafting compelling visual narratives that truly stand out.
GRADUATED
Completed my degree at the Academy of Fine Arts.
My First Steps in Fashion Marketing
In June 2021, I started working as a Social Media Manager in the fashion industry at Fabbri Boutiques, where I managed their digital presence and social media strategies. I held this position for one year, until 2022, gaining valuable experience in creating impactful campaigns and engaging with audiences in the luxury retail sector.
Starting My Freelance Career
Moved to Tenerife and started my freelance career, collaborating with restaurants, hotels, surf schools, quad excursions, and more. I began working with a variety of clients, providing tailored social media strategies, photography, and content creation to help their businesses grow.
Expanding My Expertise in Hospitality Marketing
Returned to Italy and began working in the marketing department of a Hotel Britannia, focusing on social media management and advertising campaigns. My role involved creating engaging content for digital platforms while developing and executing strategies to increase visibility and attract new clients.
November 2023
Exploring the World and Sharing the Journey
I embarked on an exciting adventure in Australia to gain international experience and immerse myself in a new culture. During this journey, I launched my own travel page to document and share my experiences. I dedicated myself to creating compelling video stories that capture the essence of the places I visit, blending storytelling and visual creativity.
I also built a dedicated travel website to serve as a hub for my projects, featuring videos, photos, and articles that inspire others to explore the world. Additionally, I developed and executed advertising campaigns to promote my content, combining my passion for travel with my expertise in digital marketing and content creation. This project represents the perfect blend of my professional skills and personal love for adventure.
October 2024
Return in Italy
In October 2024, I returned to Italy and focused on fashion-related projects, collaborating with brands and boutiques to create visually compelling content. From photo and video shoots to social media campaigns and graphic design, I helped showcase the unique identity of each client.
You can explore my work in fashion by visiting the dedicated page.
Conclusions
Values and Vision
Conclusions
My professional journey has allowed me to develop a unique approach that blends creativity, strategic thinking, and a deep understanding of digital trends. From fashion boutiques to travel adventures, each experience has enriched my skills and fueled my passion for content creation and marketing. I strive to turn ideas into impactful visuals and campaigns that connect with audiences and drive results.
Values
I believe in the power of storytelling as a way to connect people, elevate brands, and create memorable experiences. Authenticity, creativity, and dedication are at the core of everything I do. These values guide my work, helping me craft meaningful content and strategies tailored to each client’s vision.
Vision
My vision is to help brands bring their stories to life through thoughtful design, compelling visuals, and innovative strategies. I aim to create content that not only inspires but also delivers measurable results. Whether it’s through a well-crafted video, an engaging social media campaign, or a creative marketing plan, my goal is to leave a lasting impact.
